You want to attract the best Cloud & IT Infrastructure talent.

In terms of candidate quality, there is no comparison between traditional sourcing methods and an Inbound Recruiting methodology.

Inbound Recruiting gives your business access to a warm pool of high-quality candidates who are already knowledgable on your company’s journey.

Our Co-Founder Tim Davey tells us what Inbound Recruiting is and why your business should be investing time into it:

“Inbound Recruiting is a way of creating a stream of talent that approaches you and your business directly.

In the past hiring managers and recruiters would write and place and advert, sift through the responses, cherry pick the best and that was it.

This method stopped working in the mid 2000’s, giving way to the introduction of the outbound strategy targeting the passive candidate market with headhunting and direct approaches.

Unfortunately this process is time consuming and costly.

Advances in technology, the rise of smarter personal devices, SEO practices, social media and marketing automation have given rise to “Inbound Marketing”. 

Inbound Marketing is the process of creating a stream of consistent content and marketing automation funnels to entice talent into approaching you directly.

This method is fantastic in the current battle for top Cloud & IT Infrastructure talent.

There are many benefits of implementing an inbound marketing and recruiting strategy:

• It’s cost effective
• Once built automations can be changed or turned on/off depending on demand
• It’s very time efficient
• Better brand awareness
• Better candidates
• More knowledgeable candidates
• Helps to drive the right company culture
• It attracts passive candidates who otherwise wouldn’t be open

The benefits are numerous, however there is a lot to think about when creating an inbound recruiting strategy. Key areas to address are:

• Current employee engagement
• Marketing technology stack
• Creating consistent content
• Social media strategy
• Solidifying your company purpose, mission, vision and values

This may seem like a lot to think about and plan, but implementing an inbound marketing and recruitment strategy will allow you to strengthen your talent acquisition strategy and increase return-on-investment in the long term.”

Need help today?

Give us a call on 020 3617 1040 or email hello@infraview.co.uk